Disney surprised fans by announcing the closure of the “Star Wars: Galactic Starcruiser” hotel, a popular immersive experience launched just last year. The boutique-style hotel, praised for its unique Star Wars-themed adventure, is set to conclude operations on September 28-30. Despite the lack of a specific reason for the closure, Disney thanked the team behind the experience and acknowledged its innovative contribution.
The Starcruiser hotel gained fame for its immersive nature but faced criticism for its high pricing, starting at $4,800 for two guests. The closure aligns with Disney’s broader cost-cutting efforts, aiming to trim expenses by $5.5 billion, as CEO Bob Iger previously announced. This move raises questions about Disney’s future Star Wars ventures.
Besides the hotel closure, Disney scrapped plans for a $1 billion corporate campus in Florida, indicating the company’s commitment to adapting to market changes and focusing on its business goals. As fans reflect on the significance of this closure, Disney assures continued innovation in future endeavors.